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Hi School Marketer!

Thanks for dropping by. Do you want to know a secret? 

Over the past 5 years, literally hundreds of School Marketers and Admissions staff from schools all over Australia have come to our School Marketing MasterClass in Darling Harbour, Sydney. Last year we were online, but we are excited to back in the room for 2022. We welcome you to join us…

What you’ll get out of attending:

  • Practical tips and advice for school marketing
  • Cross networking with schools that are similar to yours
  • All the latest marketing information in one place
  • Enjoy a trip to Darling Harbour, Sydney
  • Find fresh energy and inspiration
  • Experience a renewed sense of purpose and ability
  • Level up with your Professional Development
  • Bond with fellow marketing staff
  • Beautiful venue overlooking Darling Harbour
  • Enjoy a delicious gourmet buffet lunch
  • Barista made coffee is available all day
  • Different perspectives from your peers in the industry
  • Why not spend the weekend in Sydney before the event on the Monday?
The MasterClass Team
We are excited to equip you with both information and take home notes to ensure you stay up-to-date and informed on everything we think you need to know for 2022.
You’ll be listening to the team who have won 8 x School Marketing Awards (that’s right—8) and work closely with hundreds of educational clients around Australia. Our experienced team will bring you Case Studies and their collective knowledge of fifteen years of learning what works and what doesn’t.
Mark Barrett, Managing Director of agency CIMarketing and school software company TeamHQ, is the Lead Presenter at the 2022 MasterClass. Mark has  considerable keynote presenting experience including high-profile industry events like the Adobe Web Design Conference. You may also have heard Mark speak at an Educate Plus Conference or School Marketing Aforia.
The CIMarketing team have presented on Web UX, Future Trends, Branding and Social Media at School and Industry Marketing Conferences throughout Australia. They draw on their marketing experience from running one of Australia’s leading and most awarded School Marketing Agencies. They’ll make sure to give you plenty of tips, tools, ideas and encouragement to help you navigate 2022 and give you that competitive edge.
Book today. Tickets always sell out!
Monday 16th May 2022
Start: 9.30am – Conclude: 3.30pm
Cockle Bay, Darling Harbour, Sydney.

Event Registration

Join us at our 2022 School Marketing MasterClass

Billing Details
View Terms and Conditions

Special Guest Presenters

Matt Purcell

Topic: Social Media / Branding

Matt Purcell helps position organizations and leaders to be the best in their field through social media, digital marketing and branding. He’s the co-founder of Mentored Media who work with some of Australia’s top brands and leaders such as AMEX, MJ Bale, Layne Beachley and Mark Bouris. Matt has worked in schools for over a decade speaking to high school students on verbal self-defense and mental health seminars and speaks regularly at schools such as Knox Grammar, ACC, and many more across the country. He was the founder of The Green Room, which was a multi-campus youth centre that coached hundreds of students in learning music, academy, and life coaching, and was a nominee as Australian of the Year in 2018.

Dr Renée Bazley

Topic: Stress and Self-Care

Dr Renée Bazley is a clinical psychologist, researcher, speaker and educator specialising in adult mental health. Her Sydney-based practice provides treatment for common and complex psychological challenges. Renée’s research background includes the development of a community suicide prevention program, and she has delivered talks and training to a diversity of audiences within Australia. She has a particular interest in mental health education, mindful that when people understand their thoughts, emotions and behaviours, they tend to experience improved functioning in their lives. 

Frequently Asked Questions

What are some of the topics you’ll present on?

The 2022 theme is ’40 Things to love about School Marketing.’ Over the day, we’ll share 40 pieces of practical advice that you can take back and start using straight away. 

Isn’t this just like any other
School Marketing Conference?

No. This MasterClass is nothing like anything we have ever seen, presented at or attended before. We’ve taken the very best advice and packaged it all into one exciting value-packed day! 

Where is the MasterClass to be held this year?

Our MasterClass will be held at Dockside in Sydney’s Conference Hub, Darling Harbour, in the Sydney CBD. Car Parking and Public Transport details will be provided with all the specific event details on registration. You’ll love our venue! If you are looking for accommodation suggestions, please contact us.

What’s my Investment?

Each ticket is $865(ex GST).

How do I pay? 

You pay by credit card right here on the form above. You’ll be emailed a receipt. 

Who should attend?

Marketing Directors, Marketing Communication Managers, Registrars, Enrolment Managers, Marketing Co-ordinators, Development Officers, School Web or Graphic Designers—basically anyone who is involved in Marketing and employed by a School or College. (Please note: this event is not for other consultants or service providers)


What is the Schedule?

9.00am – Registration and Coffee

9.30am – Session 1 – Mark Barrett (Introduction / State-of-play)

10.00am – Session 2 – Guest Dr Renée Bazley (Stress and Self-Care)

10.45am – Morning Tea

11.15am – Session 3 – Mark Barrett (Google Optimisation / SEO)

11.45am – Session 4 – Guest Matt Purcell (Social Media / Branding)

12.30pm – Lunch

1.15pm – Session 5 – Jon Dear, Luke Field and Kenton Gribble (Trends from our Creatives)

1.45pm – Session 6 – Mark Barrett & Eddy Chan (Enrolments)

2.15pm – Session 7 – Mark Barrett (Community Relations)

2.45pm – Recap / Close – Mark Barrett

3.00pm – Afternoon Tea

What does the price include?

  • Keynote Sessions with Notes
  • Morning Tea, Lunch and Afternoon Tea
  • Time to network with other School Marketing professionals from all over Australia

I heard there is a Money Back Guarantee. Is that true?

We are so confident in our MasterClass that we are offering a 100% money back guarantee if you don’t think you have received value for your investment.

For any enquires please email and we’ll get back to you.
Alternatively call the office on (02) 8117 8183 and ask to speak to Esther.